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Who We Are

Central Appliance Plus, we're your local and trusted home appliance experts in Central Otago.

Our store situated in Alexandra is family owned and operated. We're committed to providing you with expert knowledge, unbeatable service, and trusted advice. 


Being part of the Appliance Plus group means we can offer prices as competitive as all our New Zealand competitors. Because we're independently owned we can expertly select the products that we stock in our showroom. We select products from world leading brands that offer functionality, usability, and quality for Central Otago homes and families.


Come and talk with the team today and we will help you select the right appliance for your home. Already have a quote from a competitor? Press the 'Request A Quote' button below and see if we can match or better the deal.


We're passionate about helping you find the perfect appliance for your home. We provide you with knowledge and advice to help you make an informed decision.


We have staff with years of experience in the home appliance industry and we attend regular training to extend our knowledge.


We expertly select each of our appliances to match the needs of Central Otago homes. 


Because we're independently owned we can select what is displayed in our showroom. The products are chosen with the idea to 

simplify and enhance your life.


Our world-leading brands offer the latest technologies and high quality.


We have built strong relationships with our suppliers meaning you can buy with the peace of mind that your product is supported. 


We offer excellent value, with the best service.

Our appliances are priced competitivity every day of the week.

We work hard to keep our prices as competitive as our competition. But if you do find a better deal, ask the team and see what deal we can offer you.  


Our team doesn't sell on commision. So you can trust that we will provide unbiased advice to you. Finding the right solution for your unique requirements.

John Feron

John has been in the appliance industry for over 30 years. His excellent knowledge of all things kitchen and laundry ensure you get the perfect products for your home.

He loves Central and when he gets the time, he likes to get out on our excellent golf courses.

Denise Feron

Denise has been in the appliance industry for over 20 years. As a co-owner, she has ensured the store has been able to continue to meet the needs of local people in Central Otago.

Denise has enjoyed raising a family here in Central Otago. She loves the beauty of Central and everything it has to offer.

Mat Feron

Mat has over seven years of experience in the appliance industry. As the youngest son of John and Denise, Mat has grown up surrounded by appliances. 

Raised in Central Otago, he loves getting out and photographing the local landscape.

Linda Curtin

Linda joined the Central Appliance Plus team in 2017 after relocating to Central Otago. Born and raised in the Deep South, Linda loves the scenery and the lifestyle Central has to offer. She has a down-to-earth, honest approach to helping you find your next home appliances.


Our History

John and Denise, locally born and raised South Islanders, arrived in Alexandra to take ownership of the store in July 1999.

With John's experience in the appliance industry, the store quickly changed and developed. Extending the Tarbert Street store, growing product ranges and developing to fit the growing needs of the community. 

In 2008 we moved premises to our current site, across from the bridge, Alexandra. This move gave us the opportunity to provide a better service level to our Central Otago customers. This included off-street parking, larger product ranges and substantially better store layout. 

2015 saw the removal of the yellow colour from the building and introduced the clean refreshing white. The move to Appliance Plus has given us the opportunity to provide you with a wider brand range and gives us the power and confidence to competitively compete in the aggressive appliance industry at both retail and commercial levels. You can be confident that we will offer the same great service, unbiased advice, experience and competitive pricing.

We're proud to be local, and thank all our customers for their ongoing support. We look forward to seeing you soon.

“We invite you to be part of our story”